In the new, digital world of accelerated and disruptive change, Darwin’s evolutionary theory “Survival of the fittest” takes on a whole new meaning: Digitalization will be absolutely critical to the future of any company. The new digital economy goes far beyond the pure consideration of technology issues and will trigger a new wave of transformations in the way leading companies do their business. Due to the large thematic scope and many starting points, a successful digital transformation is ultimately only possible with the cooperation of various experts such as strategists, marketers, industry experts, organizational designers, data scientists, artificial intelligence experts, programmers and system integrators. For this reason, various companies have joined forces in the Digital Transformation Alliance (DiTrAll) in order to be able to advise companies holistically and comprehensively on their digital transformation.